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Privacy Policy

Last Updated: October 7, 2025

1. Introduction
Welcome to M&P Strategy (“we,” “our,” “us”). We are committed to protecting your privacy and handling your data in an open and transparent manner. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website. This policy is intended to comply with the EU’s General Data Protection Regulation (GDPR), Germany’s Telecommunications Telemedia Data Protection Act (TTDSG), and relevant U.S. privacy laws, including the California Consumer Privacy Act (CCPA).

2. Data Controller
For the purposes of the GDPR, the data controller is M&P Strategy. You can contact us with any privacy-related questions at:
Email: mpstrategy.contact@gmail.com

3. Information We Collect
We may collect information about you in the following ways:

  • A. Personally Identifiable Information (PII): This is data you voluntarily provide to us when you fill out our contact form or otherwise communicate with us. The information collected includes:

    • First Name

    • Email Address

    • Phone Number

    • Any information you include in the “Message” field.

  • B. Automatically Collected Data (Usage Data): When you access our website, our servers may automatically log information that your browser sends. This data may include your IP address, browser type and version, the pages of our site that you visit, the time and date of your visit, the time spent on those pages, and other diagnostic data.

  • C. Cookies, Pixels, and Tracking Technologies: We use cookies and similar tracking technologies, such as pixels (e.g., Meta Pixel, Google Analytics Pixel), to track activity on our website and hold certain information.

    • What they are: Cookies are small files stored on your device. Pixels are small blocks of code on a webpage that allow us to perform actions like measuring the effectiveness of advertising.

    • What they do: We use these technologies to analyze website traffic, understand user behavior, measure the performance of our marketing campaigns, and deliver targeted advertisements.

    • Your Consent (For EU/German Visitors): In compliance with GDPR and TTDSG, we will only deploy non-essential cookies and tracking pixels with your explicit and informed consent, which will be requested via a consent banner upon your first visit to our site. Essential cookies required for the basic functioning of the site may be used without explicit consent.

4. How We Use Your Information
We use the information we collect for the following purposes:

  • To respond to your inquiries, schedule meetings, and provide you with the information you requested (e.g., a “Growth Blueprint”).

  • To send you marketing and promotional communications, but only if you have opted-in to receive them.

  • To operate and maintain the security of our website.

  • To analyze website usage and improve our services and user experience.

  • To create retargeting advertising campaigns on third-party platforms.

5. Legal Basis for Processing (GDPR)
Our legal basis for collecting and using the personal information described above will depend on the information concerned and the specific context in which we collect it.

  • Consent: We rely on your consent to process data for marketing purposes and for the use of non-essential cookies and pixels. You have the right to withdraw your consent at any time.

  • Legitimate Interest: We process your personal information to respond to your direct inquiries as a legitimate interest of our business.

6. Data Sharing and Disclosure
We do not sell your personal information. We may share your data with trusted third-party service providers who perform services on our behalf, such as:

  • Cloud hosting providers.

  • Customer Relationship Management (CRM) systems.

  • Analytics and advertising platforms (e.g., Google, Meta).
    These third parties are contractually obligated to safeguard your data and are not permitted to use it for any other purpose.

7. International Data Transfers
Your information may be transferred to and processed in countries other than the country in which you are resident. These countries may have data protection laws that are different from the laws of your country. We take appropriate safeguards to ensure that your personal information will remain protected in accordance with this Privacy Policy.

8. Data Retention
We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy, or as required to comply with our legal obligations.

9. Your Data Protection Rights
Depending on your location, you have the following rights regarding your personal data:

  • The right to access: You can request copies of your personal data.

  • The right to rectification: You can request that we correct any information you believe is inaccurate.

  • The right to erasure (“right to be forgotten”): You can request that we erase your personal data, under certain conditions.

  • The right to restrict processing: You can request that we restrict the processing of your data.

  • The right to object to processing: You can object to our processing of your personal data.

  • The right to data portability: You can request that we transfer the data that we have collected to another organization, or directly to you.

To exercise any of these rights, please contact us at mpstrategy.contact@gmail.com.

10. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date.